April 2020 – Current
Lead Graphic Designer
Myriad Genetics  |  Remote

• Collaborated with team members to conceptualize and refine designs, ensuring alignment with project objectives.
• Produced print materials, including brochures, business cards, infographics, posters, and more, maintaining consistency and high quality.
• Developed package designs, incorporating 3D renderings and instruction manuals.
• Designed compelling trade show displays and associated marketing materials to drive brand visibility and engagement.
• Crafted logos, brand guidelines, and presentations to establish and reinforce brand identity.
• Managed the production process to guarantee print and digital readiness, meeting deadlines and quality standards.
• Created dynamic digital graphics for social media campaigns, banners, display ads, emails, micro-animations, and landing pages.
• Designed intuitive UI/UX interfaces for mobile, websites, and customer portals, including the SneakPeek Traits Parent Portal and Prenatal Wellness Portal.
• Developed engaging Amazon Premium EBC content and brand pages to enhance product visibility and sales performance.
• Produced graphic content, illustrations, and infographics to communicate complex information effectively.
• Conducted video editing and creation to produce captivating visual content.
  Executed photo editing, retouching, and manipulation to enhance visual appeal and consistency.
• Maintained brand consistency across all marketing projects, reinforcing brand identity and values.
• Expanded and curated high-quality image asset libraries to support ongoing marketing initiatives.
• Stayed abreast of industry developments and design trends to inform creative decisions and maintain relevance.
• Ensured brand optimization and consistency across website and marketing channels, enhancing brand recognition and customer experience.
• Led multiple projects simultaneously, delivering on time and upholding high standards for presentation, quality, and attention to detail.

July 2018 – November 2019
Creative Manager
Ra Medical Systems  |  Carlsbad, CA

• Spearheaded the rebranding and redesign efforts for both vascular and dermatology marketing materials, revamping typography, color schemes, and key visuals across print, digital, social media, emails, and trade shows. This initiative significantly elevated brand awareness while ensuring consistency across all media channels.
• Innovated and introduced a diverse range of marketing collateral, including before-and-after flip books, brochures, tent cards, pull-up banners, presentations, and infographics. These materials played a pivotal role in expanding the company’s presence in clinics, office-based labs, and trade shows.
• Directed the design, development, and implementation of graphics and layouts, consistently optimizing ROI by cultivating strong partnerships with local vendors and printers.
• Translated complex engineering information into concise and engaging presentations tailored for board members and executives, facilitating informed decision-making processes.
• Managed and maintained file hosting services such as Dropbox, OneDrive, and Google Drive, proficiently organizing and archiving images, logos, videos, presentations, documents, and other essential files.
• Oversaw the upkeep and updates of the company’s WordPress-based website, ensuring its functionality and relevance to align with organizational goals and market trends.

December 2009 – July 2018
Creative Manager
Acer Computers  |  San Jose, CA

• Orchestrated the conceptualization and design of a diverse array of graphic applications for a portfolio spanning over 10 accounts, including industry giants such as Amazon, Walmart, Target, Best Buy, and Costco. These applications ranged from collateral and POS materials to in-store merchandising, training materials, brochures, weekly ads, digital banners, email marketing, social media assets, landing pages, and trade show exhibits.
• Provided comprehensive art direction, style/branding guidelines, templates, and support to third-party agencies, ensuring alignment with brand identity and objectives.
• Enforced strict adherence to brand design standards across all platforms, ensuring consistent and accurate representation of products online and in-store.
• Leveraged SaaS platforms such as WebCollage, Etilize, and Amazon A+ to develop and syndicate enhanced product content to major retailers, including Amazon, Walmart, and Newegg, resulting in annual incremental sales exceeding $16 million.
• Collaborated closely with the Senior Marketing Director and VP of Marketing to execute strategic marketing initiatives, aligning efforts with company objectives.
• Managed production schedules and budgets, coordinating shipping logistics with printing companies, display vendors, and suppliers to deliver final products on time and within budget to major retailers such as Costco (350+ stores), Target (2,000+ stores), and Walmart (4,500+ stores).
• Oversaw the management of Acer’s Digital Assets Management (DAM) site, ensuring efficient organization and accessibility of digital resources.